Your First DNA
How to Create Your AI Clone from Scratch
DNA is divided into 3 Ps that answer the fundamental questions: Who you are (Personality), Who you sell to (Audience), What you sell (Product/Service).
Practical result: You'll have a complete AI clone that contextualizes all agents for your specific business.
How to do it
- Personality → Import video/website link about you + describe achievements + record/paste tone of voice
- Audience → Describe ideal client + differentiator + transformations caused (with numbers)
- Product/Service → Describe what you sell + what problem it solves
- Set as default → Click "Set as default" for each DNA created
- Review yellow dots → Each generated field needs validation
✓ Validation: The 3 DNAs (Personality, Audience, Product) have blue icons and are marked as default.
Key points
- Automatic vs Manual:
- Automatic: Imports links, transcribes audio, generates everything at once
- Manual: Uses specialized agents (Customer Compass, Ideal Customer Profile) and pastes into DNA
- Tone of voice comes from content: If you upload a sales pitch video, the tone will be salesy. If you upload a philosophical reflection, it will be reflective. Choose the right video.
- Multiple audiences: If you serve doctors AND dentists, create two separate Audience DNAs. When generating content, select which audience you want to target.
Use voice transcription: while you speak, the platform captures and transcribes. Useful for extracting your natural communication tone.
Putting It into Practice
Complete DNA structure:
COMPLETE DNA
│
├── PERSONALITY (Who you are)
│ ├── Author bio → You + company + 3 achievements minimum
│ ├── Author voice → Tone, style, communication essence
│ ├── Credentials → Proof, certifications, results
│ └── Forbidden words → What to NEVER use (e.g., "promise", "thou")
│
├── AUDIENCE (Who you sell to)
│ ├── Ideal Customer Profile → Detailed ICP
│ ├── Persuasive premise → Main belief to break
│ ├── Testimonials → Transformations with numbers
│ └── Keywords → SEO and context
│
└── PRODUCT/SERVICE (What you sell)
├── Main problem → Client's core pain
├── Other problems → Secondary pains
├── Solution → Your unique mechanism
├── Offer → How you package the solution
└── Keywords → SEO and context
Quick fill checklist:
| Step | Minimum Input | Time |
|---|---|---|
| Personality | 1 video link + text about you + voice recording | 3-5 min |
| Audience | Ideal client description + differentiator + 1 testimonial | 2-3 min |
| Product | What you sell + problem it solves | 2 min |
Content sources to import:
- YouTube (your videos)
- Instagram (Reels, posts)
- LinkedIn (articles, about)
- Website ("About" page, landing pages)
- Google Docs (internal documents)
"Forbidden words" is not generated automatically — you need to define it. E.g., "Never use 'thou', always 'you'" or "Don't make result promises".
Next step: Create your Personality DNA by importing a video where you explain what you do. Then click "Set as default".